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Archive for October, 2009

Publicity vs Marketing

October 31st, 2009 James Scott No comments

The new question for the ages just got its answer, “How can my company website raise brand awareness and generate traffic while rapidly converting visitors and give me instant credibility fast?” This is all you’re really after with your publicity and marketing efforts isn’t it? More traffic and more brand awareness always converts visitors into buying customers. Here are 9 ways to transform your next marketing campaign into an all out super massive publicity marketing crusade that you’ll be talking about for the next 20 years.

1st, get on the video promotion bandwagon. Create informative, industry specific, 2 to 5 minute videos that answer the most common questions your clients have and post these videos to as many video hosting sites as you can find. Next hit the ‘How To’ video hosting sites. Give your future customers some helpful advice that will demonstrate the power of your knowledge, give them a few tantalizing tools that will get them ready to call you or make that online purchase.

‘How To’ videos can make you stand out as an authority in your field and induce an overall sensation of comfort in your client. Now it’s time for the Social book marketing circuit. Float around to different social book marketing sites and find a place to plug in helpful info to assist people in finding information that is specific to your industry. Your signature link will lead all these clients back to you. If you have something important going on in your industry go to the social news sites to place a link and a small caption explaining what they’ll find on the link and again your signature will lead them right back to you.

For those small spurts of stream of consciousness thinking at 2am, make that dead time count; put your industry specific thought patters on any or all of the Micro-blogging platforms on the web. This is a powerful way to raise brand awareness and generate a strong ‘friend’ following online. Have an interesting photo or industry niche image? Why not turn it into a marketing gold mine on a few of the popular photo sharing sites? Photo and image marketing is one of the most powerful and underused online marketing genres. When an interesting image is submitted with targeted keyword phrases, this means tons of exposure for your online marketing initiative.

Stop dreaming about it, start your own television or radio station? Try podcasting, there are few ways to raise brand awareness and generate a cult like following of loyal “mini me’s”. Imagine thousands of people downloading your podcast and listing to your message while driving to work or jogging. Are you blogging? If not you should be; you should have your own blog and you should also participate on other industry specific blogs, to ensure optimal publicity and exposure, be sure to use a free ping service. Have several aspects to your industry? Set up multiple blogs that concentrate on one singular aspect of your industry by using free high pr blog platforms. Customize each blog with a stand out theme and offer something for free to entice readers to subscribe to your weekly news letter. There you have it, multiple ways to dominate your industry fast and easy. Raise company awareness and generate sales fast with a solid publicity marketing campaign.

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Delhomme Continues To Struggle In Panthers’ Loss To Bills

October 31st, 2009 Ross Everett No comments

Carolina Panthers’ quarterback Jake Delhomme is having a season he’d like to forget, and things got even worse on Sunday at home against the Buffalo Bills. Despite dominating the Bills on the stat sheet, Delhomme threw three interceptions that allowed Buffalo to take a 20-9 victory over the struggling Panthers. Delhomme threw for 325 yards, though without any touchdowns. His three picks pushed his total for the year to- which leads the NFL.

Buffalo rewarded NFL pointspread players with the outright victory as +7 road underdogs. The Bills have covered four of their seven games this season, while the Panthers have an awful record against the spread-they’ve only covered once this season for a 1-5 ATS mark.

The Bills’ Terrell Owens was again a non-factor, but gave credit to the defense for earning the victory:

“You can’t really complain about a win. Defensively, those guys are keeping us in ballgames.”

Buffalo defensive end Chris Kelsay commended his team’s confidence on the road:

“Never once on the sidelines was there any doubt that we were going to win the game. Regardless if it’s an ugly win over not, it’s hard to win in this league.”

Ryan Fitzpatrick started at QB for Buffalo in place of the injured Trent Edwards and was solid, if not spectacular. Coach Dick Jauron observed:

“He made the plays when we had to make them.”

Panthers’ coach John Fox has said he’s going to’re-evaluate’ whether the struggling Delhomme should continue to start, and even the quarterback himself couldn’t make an emphatic case that he should keep his job:

“In my heart, yeah, but I mean let’s be honest, I don’t think I’m a dummy. When you’re not playing well offensively, you always have to look at the quarterback.”

The Panthers’ schedule doesn’t get easier this week as they head west for a game against the improving Arizona Cardinals. They’ll head south the following week to face the red hot New Orleans Saints before returning home on November 15 to take on the Atlanta Falcons. Buffalo will host the Houston Texans this weekend, with the game currently off the board due to injuries on both teams. They’ll have their bye week after that and will return to action on November 15 against the Tennessee Titans.

Ross Everett is a freelance sports writer and respected authority on sports betting odds comparison. He writing has appeared on a variety of sports sites including sports news and betting odds portal sites. He lives in Southern Nevada with three Jack Russell Terriers and a kangaroo. He is currently working on an autobiography of former interior secretary James Watt.

categories: NFL,sports,gambling,recreation,entertainment

Bengals Make Short Work of Bears

October 31st, 2009 Ross Everett No comments

Former Chicago Bears running back Cedric Benson got revenge on the team that let him go in the best possible way. Benson amassed 189 yards rushing and led his new team, the Cincinnati Bengals, to a 45-10 rout over the visiting Bears on Sunday. Carson Palmer threw for five touchdowns with no interceptions in the blowout victory.

The Bengals also made short work of the NFL pointspread, easily covering as +1′ home underdogs. Cincinnati improved to 4-3 against the number while Chicago evened their ATS mark at 3-3.

A smug Benson described his feelings after the win:

“Everybody knew it was going to be an emotional day. Everybody knew. What a wonderful day and a wonderful thing, to go out there and strut your stuff.”

Despite the evidence to the contrary, Benson downplayed the motive of revenge:

“I continue to be as graceful as I can be. I’m not shoving anything in anybody’s face. Like I say, it wasn’t a revenge day for me. I just wanted to take advantage of the opportunities.”

He said his biggest problem was trying to keep his emotions in check and play under control:

“There were a few times where I may have gotten a little too hyped up, a little too antsy. A couple of drives, I found myself having to calm myself down and gather my emotions to stay poised. Once I got past that, we were good to go. Keep it rolling.”

Bengals’ receiver Chad Ochocinco had 10 catches for 118 yards and two touchdowns. He shared his thoughts postgame:

“I don’t understand why it went this way today and why it didn’t go that way last week or the week before that. The offensive line played unbelievable. For Ced to run the way he did today and for us to be able to throw, we could have done what we wanted to do.”

Chicago gave up more points than in any game all season, a fact that left defensive end Alex Brown looking for answers:

“That was pretty embarrassing. It’s embarrassing to come out and play like that. I tip my hat to their whole team. Cedric ran the ball like crazy. They did whatever they wanted to do.”

The Bengals will enjoy a bye week before hosting the Baltimore Ravens on November 8. They’ll then play two games on the road at Pittsburgh and Oakland. Chicago will try to get back on track this Sunday as they host the Cleveland Browns. The Bears are -13′ home favorites with the total set at 40.

Ross Everett is a freelance writer specializing in mixed martial arts, college football and NFL betting. He serves as a consulting handicapper for Sports-1 Sportsbook and is a noted authority on Internet sportsbook betting of all forms. He lives in Las Vegas, Nevada with three Jack Russell Terriers and several pet iguanas.

Cards Drop Giants Behind Tenacious Defense

October 31st, 2009 Ross Everett No comments

After a slow start to the 2009 NFL season, last year’s Superbowl runner up Arizona Cardinals may have turned the corner. On Sunday they used a tenacious defense to force four New York Giants’ turnovers and went on to upset their hosts 24-17. The Cards’ potent offense of last year still hasn’t regained form, but their defense is picking up the slack. Arizona improved to 4-2 with the victory while the Giants dropped to 5-2.

NFL pointspread players who took the +7′ with the Cards as road underdogs cashed their tickets with the outright win. Arizona has now won and covered three straight, improving their ATS record to 4-2 on the year. The Giants have lost two straight both straight up and to the number after winning and covering their first five games. The 41 combined points scored went UNDER the posted total of 47.

After the contest, all of the Cards’ offensive stars were paying tribute to their ball hawking defense starting with quarterback Kurt Warner:

“Tonight we definitely fed off our defense.”

Wide receiver Anquan Boldin commented:

“We feel like we’ve got one of the best defenses in the league. It’s tough for teams to move the ball on them, let alone score on them.”

Cards’ linebacker Gerald Page explained the defense’s mindset heading into the game:

“Our game plan was to get Manning rattled, make him make quick decisions and quick throws. He made some plays, but they came up short.”

Safety Dominque Rodgers-Cromartie quipped:

“We played team defense. Everybody stepped up. When we had interception opportunities, we made them.”

Arizona’s active defense caused trouble for the usually efficient Giants’ offense explained center Shaun O’Hara:

“They are constantly moving around and flipping safeties and they did a good job with that. Sometimes we caught them and sometimes they caught us.”

While New York coach Tom Coughlin summed up the loss with this short observation:

“Anytime you turn the ball over four times, you don’t have much of a chance to win.”

Arizona will try to keep their momentum rolling on Sunday as they host the swooning Carolina Panthers. The Cards are a -10 home favorite with the total set at 42. They’ll visit Chicago to face the Bears the following Sunday before returning home to host the Seattle Seahawks on November 15. The Giants will hit the road to face the Philadelphia Eagles on Sunday. Philadelphia played on Monday Night, and the game is currently off the board pending the status of several injured Eagles’ players.

Ross Everett is a freelance writer specializing in mixed martial arts, NHL hockey and college football betting. He serves as a consulting handicapper for Sports-1 Sportsbook in Costa Rica and is a noted authority on Internet sports betting of all forms. He lives in Southern Nevada with three Jack Russell Terriers and several pet salamanders.

Rivers Shines As Chargers Beat Chiefs

October 31st, 2009 Ross Everett No comments

The San Diego Chargers bounced back nicely from their Monday Night Football loss to Denver last week, opening a 20-0 halftime lead before coasting to a 37-7 victory over the Kansas City Chiefs. Chargers’ quarterback Phillip Rivers passed for 268 yards and three touchdowns in the victory. Running back Ladanian Tomlinson ran for a season high 71 yards as San Diego evened their record at 3-3.

The Chargers easily covered the NFL pointspread as -6 road favorites. It was only the second pointspread cover of the year for San Diego, who moved their ATS record to 2-4. Kansas City dropped to 2-5 against the spread. The 44 points pushed against the posted total.

After the game, QB Rivers suggested that the loss to Denver was a turning point for his team:

“Last week, we felt like we made progress. We had the attitude we were looking for, focus, but we didn’t win. But we knew we got better.”

Tomlinson broke off one of his most impressive runs of the year on the Chargers first touchdown drive, a 31 yard pickup that he said lifted the team’s spirits and led to the easy victory:

“It kind of got us going. It was something we needed and it was a big play for us. It was a staple of our offense. It’s been around for years, old power. It was perfectly blocked and was just a great job of execution.”

The Chiefs continued to struggle on their home field, which at one point was considered one of the toughest venues in the league for visiting teams. Kansas City has now lost ten straight at Arrowhead Stadium, and 29 of their last 32 games. Chiefs’ nose tackle Ron Edwards lamented this home field struggle:

“We want to win for the home fans, for us, for everyone out there watching,” nose tackle Ron Edwards said. “It’s real painful.”

Rivers pointed to the Chiefs’ legacy of home field dominance in celebrating the win:

“Any time you come to Kansas City and win, it’s good. We talked about getting on a roll and you’ve got to win one first before you can. Hopefully, this is something we can build on.”

The Chargers return home to take on their hated rivals, the Oakland Raiders. They’ll travel to play the New York Giants the following week before returning home to face the Philadelphia Eagles on November 15. Kansas City will enjoy a bye week before returning to action on November 8 on the road against the Jacksonville Jaguars. Their next opportunity for a home victory will come on November 15 against the Oakland Raiders.

Ross Everett is a freelance writer and respected authority onsports betting. He is also a staff handicapper for Sports-1 Sportsbook and is in charge of setting NFL lines. He has written extensively on sports betting theory along with a wide range of other topics including fencing, boxing and dog training.

Packers Have No Problem With Woeful Browns

October 31st, 2009 Ross Everett No comments

The Green Bay Packers used 21 second quarter points and three Aaron Rodgers touchdown passes to easily dispatch the punchless Cleveland Browns 31-3 on Sunday. Rodgers threw two of his three touchdowns during the second quarter onslaught, adding a fourth quarter tally for good measure. Ryan Grant added 148 yards of rushing and a touchdown in the victory, in which the Packers dominated the statistical battle.

NFL football betting enthusiasts who laid the -8′ with Green Bay as road favorites cashed their tickets with the lopsided victory. Green Bay improved to 4-2 against the NFL pointspread while the Browns dropped to 3-4 against the number. The 34 points scored went UNDER the posted total of 41′.

The Packers upped their intensity early in the game, after quarterback Aaron Rodgers was punched in the face during a scrum. He recounts what happened next:

“One of the linemen came over and said, ‘Who was it? We got your back. That means a lot to me and that means a lot to our team.”

David Bowens was the perpetrator, though he insisted he was simply playing hard:

“I was just trying to grab anything I had. It wasn’t malicious, I was just trying to get a stop. I apologized to him for it. He can call it what he wants to call it, but the refs didn’t call it. I’d treat him different if he was passing the ball, that’s different. But if he’s running the ball, he’s a running back. It’s called football.”

Browns’ quarterback Derek Anderson lamented his team’s struggles in postgame comments:

“We aren’t good right now. That’s it. Period. We haven’t executed. We haven’t done the right things to win ballgames. We haven’t run the ball effectively, thrown it where we needed to. We haven’t protected up front like we need to and caught it when we need to.”

Head coach Eric Mangini sounded a similar tone:

“It’s a very disappointing performance across the board. I don’t think we played very well. I don’t think we coached very well. I thought we were making progress in a lot of areas. I don’t think we showed that today — at all.”

The Packers now face a big game next Sunday against the Minnesota Vikings which will feature Brett Favre’s first return to Green Bay in a visiting uniform. They’ll face the struggling Tampa Bay Buccaneers the following week before hosting the Dallas Cowboys on November 15. Cleveland will travel to Chicago for a game against the Bears next week. They’ll have a bye the following week before returning to action at home against Baltimore on Monday, November 16.

Ross Everett is a freelance writer and noted sports betting expert. He is also a staff handicapper for Sports-1 Sportsbook and is in charge of setting NFL lines. He has written extensively on sports handicapping theory along with a wide range of other topics including fencing, boxing and dog training.

All About Gucci Cruise Handbags Collection

October 31st, 2009 jackie lee No comments

Gucci is a brand of style and elegance. The brand has spread its collection across the world. People in countries like US, UK, France, Germany, Austria, Japan and Korea are admirers of Gucci stuff. Gucci brand aggregates large collection of women’s designer wear, men’s wear, shoes, watches, jewellery, sunglasses, Gucci Handbags , and other accessories.

Out of these, Gucci has one of the finest collections of designer handbags. There are cruise handbags, classic handbags and a fall-winter collection of handbags. Separate categories comprise of clutches, evening handbags, shoulder bags and bags with top handles. Ladies can choose their favorite designer bags from the Gucci collection.

The Gucci Cruise collection features special types of handbags. This is a unique series of bags specially designed for ladies traveling on board. The basic theme of the Cruise handbags is to provide storage space with style and elegance. Ladies love to carry lots of stuff with them while traveling. All this stuff needs a spacious carrier. The designers of the Gucci Cruise bags have considered this need. The cruise handbags are available in different styles and shapes.

For carrying heavy items, ladies can choose queen handbags. These bags are provided with double top handles and flap closure for complete safety. Extra things can easily fit in with adjustable buckles on both sides. Wide base is useful for large sized items. Small zipped pockets are provided for storing keys and cell phone. Such type of bags are available in silver leather, black leather, pearl color and dark green color with crocodile print.

For storing lighter material medium sized queen handbags can be chosen. The hobo bags have a wide base with narrowing top. Bags are provided with single non-adjustable handle, snap closure and bow details at the front. These bags also have inside zip pockets for storing cell phone and other stuff.

For carrying really heavy material, ‘Sabrina’ Boston handbags are designed by Gucci. These bags come with a wide base, double strong handles, top zip closure, horse-bit details and zip pockets on the front. Small interior pockets are provided for storing tiny things. So ladies get ready for a journey with Gucci Cruise Bags.

www.guccispace.com is the best blog for gucci handbags lovers

Categories: blogging Tags: , ,

Marketingfor Young Athletes: How To Create The Hype To Get A College Scholarship

October 31st, 2009 James Scott No comments

The key to raising awareness on behalf of your client is to take advantage of massive online, targeted traffic available to benefit the client. The solution to the ultimate challenge of targeting exposure is to corner the web properties that are popular information sources for the decision makers that hold the key to that next step in the evolution of your client. Match your client with the needs of the decision maker.

Show empirically how the client’s ability can correct the ailments of the coaches or personnel directors who are in a position of need. Corner, the decision makers and hook them with catchy titles that will embed themselves in their memory.

It should be brought to the reader’s attention that one must translate the position of your client for a singular role while leaving the assessment of their athletic qualities to the imagination of the coach or individual assigned to recruitment. This same process can be used for a university student on the verge of graduating with an eye toward a career as a professional competitor.

Most of the actual recruitment of an athlete is from the attention achieved through media hype. Hype is a concept that can easily be engineered with the right online strategy which usually contains a combination of press releases, article distribution, photo distribution and video clip promotion on video hosting sites.

These particular media outlets will rapidly gain massive exposure that has a localized identity that will command nationwide attention. When publicizing the achievements of an athlete who has intention of pursuing big dreams it’s the publicist’s job to pave the way through various combination’s of exposure strategies, the rest of the burden falls on the shoulders of the athlete to perform to maintain the interest that you’ve help generate.

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Dallas Tops Atlanta As Romo Stars

October 31st, 2009 Ross Everett No comments

Dallas Cowboys’ quarterback Tony Romo has been plagued by inconsistency over the past two seasons, but on Sunday against the Atlanta Falcons he was in top form. Romo threw for 311 yards and 3 touchdowns with no interceptions as Dallas ripped the visiting Falcons by a final score of 37-21. Backup receiver Miles Austin had another solid game in place of injured starter Roy Williams, with 171 yards receiving and two touchdown grabs. Both teams are now 4-2 on the NFL season.

NFL betting enthusiasts who backed Dallas as -5′ home favorite were rewarded with a pointspread victory. The Cowboys evened their mark against the NFL pointspread at 3-3, while Atlanta slipped to 4-2 against the number. The 58 points scored went OVER the posted total of 48. Dallas has gone OVER in 4 of 6 games while Atlanta has an even 3-3 record against the NFL total.

In his postgame comments to the media, Romo gave props to the undrafted Austin for making the best of his opportunity:

“He’s definitely a big part of this offense. I’m glad to see all his hard work and effort is paying off.”

Dallas owner Jerry Jones commended Romo on his performance:

“I think that you’ve got a wiser and you’ve got a more experienced Tony Romo than of old, and I think you see he’s still got some of that instinctive thing that he can make plays and make winning plays.”

The Cowboys’ defense pestered the Falcons’ Matt Ryan into two interceptions, and 34 year old Keith Brooking was a big part of that. Based on his comments after the game, there may be some ’sour grapes’ after he was cut loose by the Falcons after 11 seasons in an Atlanta uniform:

“The last thing I was told by one of the coaches is this is a young man’s game. I guess an old man can still play in this league.”

Patrick Crayton returned a punt for a touchdown and caught a Romo pass for another. Cowboys’ coach Wade Phillips had this praise for him:

“Crayton is the kind of guy you want on your football team. He’s going to make plays when he has opportunities.”

Losing quarterback Matt Ryan had little to say about the defeat:

“It’s frustrating because we feel we can play better.”

Atlanta has a difficult road challenge ahead as they travel south to face the red hot New Orleans Saints next Monday night. The Falcons have been installed as +10 road underdogs with the total set at 54. They’ll host the struggling Washington Redskins the following Sunday before traveling to Charlotte, NC to face the Carolina Panthers on November 15. Dallas will host the Seattle Seahawks this weekend, with the Cowboys a -9′ home favorite and the total set at 45. They’ll play on the road the following two Sundays against the Philadelphia Eagles and Green Bay Packers.

Ross Everett is a freelance sports writer and highly respected authority on sports betting odds comparison. He writing has appeared on a variety of sports sites including sports news and World Cup betting sites. He lives in Las Vegas with three Jack Russell Terriers and an emu. He is currently working on an autobiography of former interior secretary James Watt.

categories: NFL football,sports,recreation,gambling,hobbies

Blog For Money – An Easy Way To Make Money Online

October 31st, 2009 Inel Adrian No comments

Many people are quite surprised at how many average men and women have been able to earn extra cash online. Due to the nature of the internet, finding money-making ideas can be accomplished fast and easily. This is why many people have come up with great business ideas like myspace and twitter. With the increasing number of internet users, there are a huge number of potential site visitors.

Since the past few years, blogging has been an activity performed by many people to earn money online. If you intend to start it, your main concern is only how to provide updated contents. To start it, there is nothing to worry about even if you have never built a business. Blogging for money is the first choice by many people because they can spend nothing to start it. However, publishing fresh updated contents will be required to make it works.

At the start, finding the right topic is the most important step in the process. If your blog will contain articles about fishing, your blog’s title should contain words related to the topic. This will make your blog rank better in search engines, the chief ingredient in generating traffic. Clearly, choosing the title properly is very important for search engines and also visitors as it will inform the visitors what your blog is about.

Secondly, you need to create blog posts that cannot be found on other websites. What information you should provide that your visitors might find useful? If you feel confuse in choosing what to write, you can educate yourself about something and then write about it. This will attract people who need the information. At this point writing posts regularly that draw people’s attention is a crucial thing to accomplish. In any case, do everything you can to keep people visit your blog regularly.

If you have decided to blog for money, there are other things that you should prepare such as what blogging platform you will use. The most popular ones is Blogger.com which is provided by Google. This free service will enable you to start blogging without having to install anything. After you have made some quality posts, you can then create an account for Google Adsense. Once you do this, you can place Google ads right on your blog. If a visitor clicks on an ad, you will earn a portion of the money that the advertiser is paying for Google. This is the route taken by many people to make money online.

The great thing about joining Blogger.com for promoting Adsense is how customizable it is. Another alternative is to purchase a domain name and install a blogging script such as WordPress on a server provided by a hosting service.Many people consider this as a better way for blogging. However, no matter what route you will take, creating a blog to earn money is really something that can be accomplished.

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categories: blog for money

Categories: blogging Tags: ,